The German furniture brand e15 commissioned a new exhibition design for its fair presentations. In a spare black space, the products are elevated onto white platforms and cubes of different heights, displaying clearly the individual significance of each product. Their elevation also results in a different perspective onto the products, allowing a detailed view of the construction and design. Bold graphic text on platforms provides an informing and striking visual element for the presentation.

Facts

Client:

e15 Design und Distributions GmbH

Location:

Milan, Italy

Status:

Completed

Programme:

79 sqm presentation

Credits

Architecture:

PHILIPP MAINZER OFFICE FOR ARCHITECTURE AND DESIGN, planning phases 1-9

Team:

Farah Ebrahimi, Jan Philip Holler, Peter Janko

Photography:

Andreas Mikutta