e15, Salone del Mobile 2014, Milan, Exhibition Design


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For the e15 booth at international furniture fair Salone del Mobile 2014, PHILIPP MAINZER OFFICE FOR ARCHITECTURE AND DESIGN developed an exhibition design, celebrating the brand’s debut of its lighting and accessory collection. Structured into individual settings, a partial roof imparts an expressive, modernist nature to the stand. Unfolding from the centre, the exhibition showcases products in interlocking rooms and intriguing architectural viewpoints, at once accentuating the modern aesthetic of the brand. Informative graphics in white and a raw concrete floor lend an open and informal character to the presentation.

Facts

Client:
e15 Design und Distributions GmbH
Location:
Milan, Italy
Status:
Completed
Programme:
100 sqm presentation

Credits

Interior Design:
PHILIPP MAINZER OFFICE FOR ARCHITECTURE AND DESIGN, planning phases 1-9
Team:
Farah Ebrahimi, Jan Philip Holler, Peter Janko
Photography:
Philipp Mainzer